"Benny rabbit" brand marketing model to shake the trend of girls

Benny's future direction is to build girls live museum, so that girls want to have a beautiful dress in the Beni living museum can find, let Benny moment with you!

Benny has always been the mouth of the rise, with pure and lovely image by the majority of young girls of all ages, with the essence of cartoon popular elements as the leading simple fashion as a leader, advocate a happy, sweet and sensual life.

贝妮兔 - banirabbit

Marketing mode (fast, stylish, variety of small amount)
1, first-class image, second-rate products, third-rate prices Beni brand always adhere to the "first-class image, second-rate products, third-rate prices," the core values ​​of "let the target consumer experience quickly create popular joy, the international high-end fashion benefits to the general The public "for the corporate mission, so that the target consumers in the first-class image of the shop to buy the international price of high-end fashion products, to bring consumers a joy and satisfaction.

“贝妮兔”品牌营销模式 撼动潮流少女

2, fast, stylish

Beneteau brand has always been "fast, fashion" as a guide to "fashion, fashion" as the core, and focus on synchronization around this core quickly grasp the popular, and emphasizes the rapid design, rapid production, fast shipping, rapid update, with the most Fast speed to meet the needs of the market, and ensure synchronization with the popular, continuous development of new styles, new categories;

3, a variety of small amount

For the majority of bags and apparel industry to take orders the status quo, Beni launched a new "first batch of goods, with free orders" policy will be To minimize the inventory risk of franchisees , the Bank will continue to develop new styles and new products by adopting quick, small quantity and variety of assurances in line with the popularity. It will also reduce the inventory risk and discount promotion costs through the rapid introduction of new products so as to fundamentally solve the inventory risk of enterprises.

“贝妮兔”品牌营销模式 撼动潮流少女

Enterprise system structure model (organizational structure verticalization, flat)

Guided by the principle of "building an efficient industrial chain", the Company constantly optimizes the organizational structure so that the organizational structure of the enterprise will be verticalized, flattened and management efficiency will be improved. At the same time, the information will be delivered faster and more completely and better in the company's "fast, Accurate, relentless "marketing model.

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