On September 15, the fourth expanded meeting of the sixth council of the China Leather Association took place at the Hongqiao Hotel in Shanghai. During the event, Jia Qinqing, deputy mayor of Gaomi City in Shandong Province, accepted the prestigious "China Footwear Production Base – Gaomi" award and delivered a speech highlighting the city's evolving role in the national footwear industry. Jia emphasized that Gaomi, which has emerged as a key shoe manufacturing hub in China, is currently undergoing a critical phase of transformation. The focus of this new adjustment period is on upgrading production standards, building strong local brands, and enhancing overall competitiveness. With both opportunities and challenges ahead, the Gaomi municipal government, along with local shoe manufacturers, is actively working to drive sustainable growth. The city’s leadership has been focusing on several key areas, including the implementation of a robust brand strategy, improvements in environmental protection, better labor conditions, increased investment in technology, and enhanced design capabilities. Additionally, efforts have been made to improve management practices across the industry, ensuring long-term stability and development. It is worth noting that the China Leather Association has entered into joint construction agreements with ten special regional governments, aiming to foster collaboration and support for the growth of the leather and footwear sectors nationwide. This partnership reflects a shared commitment to innovation, quality, and sustainability within the industry. With continued efforts and strategic planning, Gaomi is well-positioned to solidify its status as a leading footwear production base in China and beyond.

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