French ladies BALMAIN (Baman) layout Beijing-Shanghai high-end shopping malls

On the afternoon of August 15, 2010, the first brand-new BALMAIN store will hold a grand opening ceremony at the IFC Mall in Shanghai. In addition, the Balmain flagship store (540 square meters) at Taikoo Village, Sanlitun, Beijing will also be opened in October this year.

The two flagship stores will present the original Balmain brand women's clothing and accessories from Paris and the French-Chinese PIERRE BALMAIN women's and accessories collection in the same store for the first time in the Chinese market.

The Balmain Shanghai IFC store maps out the same atmosphere as the Balmain global flagship store in Paris. The store's image is fully synchronized with its reopened image in January this year. Classic French style, elegant and noble, gold, gray, and blue colors, bring out the 18th century French aristocratic atmosphere. The coherence of all the details underlines the same atmosphere that was originally created by Mr. Pierre Balmain and his own residence.

The romantic French-style BALMIAN IFC shop is shocking; the fine details such as color, proportion, quality, etc., give rise to amazing special scenes. A perfect golden ratio that is aesthetically pleasing, the gold lines outline the light grey and white back panels, creating a calm, pure and elegant space.